Organizations & Certifications

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USF Marketing Club
Vice President
October 2015 - May 2016

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As Vice President of the Marketing Club, I turned our focus to expand the club's outreach beyond marketing majors to other business majors and students within the College of Arts & Sciences interested in marketing and public relations. I directed three major professional events to bridge the gap between marketing students and their career paths post-graduation with companies including Oracle, Yelp, Revel Systems, Pantheon, and a previous TEDTalk speaker.

In addition, I created, fully managed, and wrote all content for the USF Marketing Club website.

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School of Management Curriculum Redesign Committee
Student Voice
January 2015 - October 2015

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With IDEO design and innovation expert John Stoddard, I was able to learn about the design-thinking process, share value propositions, and potential strategic frameworks with professors and faculty. As one of the student voices for the Innovation Strategy Board Meeting, I contributed input on student perspectives for each business major based on my diverse work experience. This committee exposed me to what's important across students, faculty, professors, and alumni in a business curriculum, and gave me a new perspective about university education that I hadn't known before.

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Volunteer Income Tax Assistance Program
IRS Certified Tax Preparer
January 2015 - April 2015

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After undergoing an intensive tax training program to thoroughly learn tax protocols and become IRS certified, I prepared and filed tax returns for low to moderate-income individuals through USF's VITA Program. I also provided quality assurance checks to make sure each client received a maximum federal and state refund.

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Certifications and Training

Google Analytics IQ Certification
This certification shows proficiency with Google Analytics platform operations such as setting conversion goals, measuring data analytics for website tracking, campaign tracking, and ROI on marketing efforts.
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Google AdWords Search Certification
The Google AdWords - Search certification displays competency in basic search campaign structure, keyword best practices, and optimizing campaigns across the search network.
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HubSpot Inbound Marketing Certification
Through HubSpot's Inbound Marketing Certification, I learned how to implement today's current inbound marketing trends. This certification affirms I am knowledgable about HubSpot's specific method of inbound marketing.
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IRS Volunteer Income Tax Assistance Certification – Advanced Level
The IRS VITA Certification demonstrates that I'm qualified to prepare and execute quality assurance for taxpayers. The advanced level ascends basic level certification by including tax topics including pension, stocks, and sale of home.